Digital Transformation Assessment
The Digital Transformation Assessment (DTA) is a free, guided self-assessment designed for independent media organisations navigating digital news production. It enables small, resource-constrained teams to evaluate their current performance, identify critical gaps, and prioritise practical actions to improve reach, sustainability, and operational efficiency.
The assessment is available in English, Arabic, and French and takes around 60 minutes to complete.
Click through the key elements to understand what the assessment does
Digital transformation is often approached in fragments, without a clear view of what is working and where to focus next. The DTA provides a structured way to assess your organisation’s current position and identify the most relevant priorities for improvement.
The assessment evaluates your organisation’s digital maturity across key areas, including strategy, workflows, audience engagement, and sustainability. It highlights how effectively your current systems and processes support your goals.
The DTA is built for independent media organisations, newsroom leaders, and digital teams working in resource-constrained environments, where prioritisation and efficiency are critical.
You receive a personalised report that includes a Digital Transformation Score, a clear breakdown of strengths and gaps, and prioritised recommendations to guide your next steps.
You complete a guided self-assessment, which takes approximately 60 minutes. Based on your responses, the tool generates a detailed report that supports decision-making and strategic planning.
The DTA is a starting point. Based on your results, you can access tailored support through RNTC, including advisory services, training programmes, and customised capacity development.
What you receive
After completing the assessment, you receive a set of clear, practical outputs designed to guide your next steps.
A personalised report
A clear overview of your organisation’s digital performance
Digital Transformation Score
Benchmark your organisation’s current position
Strengths and gaps
Identify what is working and where to improve
Prioritised actions
Clear next steps tailored to your capacity
Get a clear sense of what you will receive after completing the assessment
Download a sample report to see how insights are structured and how recommendations are presented.
Download sample reportDiscuss your results with an expert, for free
All DTA participants are entitled to a one-hour consultation with RNTC’s Media Viability team.
Use this session to review your results, clarify priorities, and identify practical next steps.
Contact the team to book a slot
Move from insight to implementation
Based on your assessment results, RNTC offers tailored support to help you strengthen your organisation’s digital performance.
- Digital transformation strategy development
- Training programmes (e.g. Digital Media Leadership)
- Coaching and capacity development
- Audience engagement and revenue strategies
- AI integration and innovation support
- Digital safety and security consulting
Ready to Move Forward?
Assess your organisation’s digital readiness and take the next step towards a more effective and sustainable digital strategy.
Start the Digital Transformation Assessment
Privacy & Trust
Your data is kept private and secure. RNW/RNTC uses responses solely to generate your personalised assessment insights. No sensitive data is shared externally.
In addition, anonymous and aggregated data may be used for research purposes to better understand digital transformation trends and to further support the independent media sector worldwide.