Reframing Media Narratives on AI in the Public Interest
Who controls the AI story?
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Join our 2-hour Masterclass!
Artificial intelligence is one of the defining stories of our time. But the way it gets told; who tells it, which voices dominate, and what gets left out, shapes how the public understands what AI means for their lives, their societies and their politics. Most media coverage of AI oscillates between hype and fear. Missing from the conversation are the social, political, economic and environmental dimensions, the questions about power, accountability and public interest that journalists are best placed to ask.
This masterclass moves beyond AI literacy to develop narrative literacy: the ability to recognise the stories, assumptions and power dynamics embedded in how AI is reported, and to produce journalism that is more critical, inclusive and grounded in the public interest.
Places are limited. Secure your spot for the 22 September 2026 session
For group bookings or organisational packages, contact us at info@rntc.com
What you will master
- Decode dominant AI narratives: understand why certain stories about AI get told and how they shape public perception and action
- Identify the missing perspectives: from the social and environmental costs of AI to the voices of communities most affected by its deployment
- Examine AI through the lens of power: explore the roles of governments, technology companies, investors, regulation and geopolitics in shaping the AI landscape
- Apply a practical editorial framework: develop approaches to diversify your sources, question assumptions and move beyond hype or fear-based reporting
What to expect
Through case studies, discussion and interactive exercises, this masterclass gives you practical tools to report on AI not simply as a technological innovation, but as a story about people, power and the choices shaping our collective future.
Who is this for?
This masterclass is designed for journalists, reporters and media-makers who cover or want to cover AI; whether as a dedicated beat or as part of broader reporting on technology, politics, the economy or society. It is equally relevant for media development professionals and civic sector practitioners working on public interest communication. No technical background in AI is required. What matters is a commitment to critical, public-interest journalism.
Meet your trainer
Surabhi Srivastava (She/Her) is the Director of Media Innovation at RNW Media. She brings more than a decade of experience of working at the intersection of media, technology, and gender, spanning India and globally, and covering topics such as reproductive justice, digital civic engagement and AI literacy. Surabhi has a master's degree in public health from Yale University, a master's in social policy from the International Institute of Social Studies in the Hague, and a certification from London School of Economics (LSE) in ethics of AI.
Certificate of attendance
After you have completed all the Masterclass, you will receive an RNTC certificate and join the ranks of more than 6000 successful RNTC alumni worldwide.
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